Maybe they put 'Tokai' in the title of the original ad, so that when people did a keyword search it would find it. I've noticed a lot of sellers doing that to get more exposure for their ad. Its annoying, especially the ones who are trying to sell some unbranded guitar and they say "maybe its a Tokai?".
Anyway, it does look like a nice guitar. Maybe its a bargain (is that a solid flame top?), or maybe its not (or is it a laminate?). I think if you tried it out in a shop and it was good then fair enough, but buying it site unseen would be a real gamble.